OUR STORY

Hudson Digital Group (HDG) is a premium digital marketing agency passionate about growing businesses locally, nationally, and even internationally. We believe in doing a few things — and doing them very well. That means innovation and great service across multiple channels: Search Engine Optimization (SEO), Pay-Per-Click (PPC), Paid Social Media Advertising, Email Marketing, and Social Media Management.

We focus on multiple business models, including eCommerce, lead generation, franchises, non-profits, and startups. All of these models require the right approach, strategy, testing, tools, and tracking. Our background of diverse marketing strategies and serving various demographics allows us to tailor each individual business’s strategy to meet their specific needs.

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With in-depth knowledge on the most important points of your digital marketing strategy, HDG is exactly the partner you need to help you come out on top in the digital space. Our collective years of experience have helped us determine where your audience is, what they’re looking for, and why certain strategies work when others don’t.
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OUR TEAM OF EXPERTS

John Sorto is a seasoned professional with 22+ years of team leadership, project coordination, digital marketing, client services, & operations management experience. He is an accomplished industry professional with a career-long record of success driving operational efficiency, cultivating leads/sales, and developing industry-leading innovation. He has worked with Small to Medium size businesses but honed his craft with brands like Coca Cola, HSBC, Kraft/Mondelez, Toyota, Samsung, and the US Marines, among others.

Role: Founder | Hudson Digital Group Inc.

Evan Rutchik is an advertising leader with 15+ years of experience spearheading advertising, technology, and marketing campaigns. He has been responsible for several multi-million dollar ad programs for some of the top 100 largest brands in the world. In addition to his diverse background working with Fortune 500 companies, he also fulfills his passion by supporting and working with the many local brands that need expertise to compete in the digital world, largely through his efforts with LocalFactor Group & RIII Ventures.

He is thought leader in the digital world, having board seats with the Interactive Advertising Bureau (IAB) and having led many panels. With a career-long record of success, Evan is an accomplished industry professional who is committed to driving operational efficiency, cultivating leads and sales, and developing industry-leading innovation.

Role: COO & Advisor | Hudson Digital Group Inc.

Dylan Lopez joins the HDG team as a Senior Strategist, leading implementation and optimization of paid digital media campaigns. Before joining the HDG team, Dylan was a Paid Search Analyst at SmartSites, a digital marketing agency working with a wide range of clients in the B2B and B2C space. During his time at SmartSites, Dylan managed 40 accounts in the Google Ads space and helped his department reach $1.5 million/month in managed advertised spend. Prior to SmartSites, Dylan operated a startup focused on increasing leads for small businesses in the tri-state area. Dylan has a Bachelors of Science from West Virginia University in Marketing & Advertising and is currently furthering his education in Machine Learning. His professional expertise lies in paid search advertising, analytics, account management, lead generation and eCommerce. In his spare time, Dylan enjoys collecting vinyl records, reading, exercising and learning more about AI.

Role: Senior Strategist | Hudson Digital Group Inc.

Haley Despard is a web development & SEO professional with 5 years of experience in the digital marketing, communications, & public relations fields. She got her foot in the door with digital marketing by joining a startup as an intern in 2017, and since then she has developed a love for creating beautiful, functional websites that can be found easily in search engines. Her proven results and designer’s eye have contributed to the success of several of Hudson Digital Group’s top performing websites. As an SEO & web development manager, Haley uses her combined fields of expertise to guide SEO & web development projects to a polished and operative delivery.

Role: SEO & Web Development Manager | Hudson Digital Group

Rachel Malmstone is a marketing manager with experience in social media and project management. As she has grown from an intern to a manager, she has helped coordinate efforts from business development and operations to the project management of our clients. Rachel joins HDG as a former professional ballerina with the New Jersey Ballet and looks forward to striving towards continued creative excellence in the digital marketing space. In her spare time, Rachel enjoys going to arts performances and hiking.

Role: Associate Marketing Manager | Hudson Digital Group Inc.

Robert Adamo is a leading SEO Marketing Expert with more than 20 years of web design and online marketing experience. With more than 200 websites built over those years and dozens of them marketed, Robert has gained an in-depth knowledge of both design and marketing and how they work together to deliver the maximum result over time. Robert has worked with all major platforms when it comes to Web Design including WordPress, Magento, Amazon and Shopify as well as built Web Progrogressive Apps and custom programs for clients.

Role: Senior SEO Consultant | Hudson Digital Group Inc.

OUR TEAM OF EXPERTS

John Sorto is a seasoned professional with 22+ years of team leadership, project coordination, digital marketing, client services, & operations management experience. He is an accomplished industry professional with a career-long record of success driving operational efficiency, cultivating leads/sales, and developing industry-leading innovation. He has worked with Small to Medium size businesses but honed his craft with brands like Coca Cola, HSBC, Kraft/Mondelez, Toyota, Samsung, and the US Marines, among others.

Role: Founder | Hudson Digital Group Inc.

Evan Rutchik is an advertising leader with 15+ years of experience spearheading advertising, technology, and marketing campaigns. He has been responsible for several multi-million dollar ad programs for some of the top 100 largest brands in the world. In addition to his diverse background working with Fortune 500 companies, he also fulfills his passion by supporting and working with the many local brands that need expertise to compete in the digital world, largely through his efforts with Local Factor Group & RIII Ventures.

He is thought leader in the digital world, having board seats with the Interactive Advertising Bureau (IAB) and having led many panels. With a career-long record of success, Evan is an accomplished industry professional who is committed to driving operational efficiency, cultivating leads and sales, and developing industry-leading innovation.

Role: COO & Advisor | Hudson Digital Group Inc.

Dylan Lopez joins the HDG team as a Senior Strategist, leading implementation and optimization of paid digital media campaigns. Before joining the HDG team, Dylan was a Paid Search Analyst at SmartSites, a digital marketing agency working with a wide range of clients in the B2B and B2C space. During his time at SmartSites, Dylan managed 40 accounts in the Google Ads space and helped his department reach $1.5 million/month in managed advertised spend. Prior to SmartSites, Dylan operated a startup focused on increasing leads for small businesses in the tri-state area. Dylan has a Bachelors of Science from West Virginia University in Marketing & Advertising and is currently furthering his education in Machine Learning. His professional expertise lies in paid search advertising, analytics, account management, lead generation and eCommerce. In his spare time, Dylan enjoys collecting vinyl records, reading, exercising and learning more about AI.

Role: Senior Strategist | Hudson Digital Group Inc.

Haley Despard is a web development & SEO professional with 5 years of experience in the digital marketing, communications, & public relations fields. She got her foot in the door with digital marketing by joining a startup as an intern in 2017, and since then she has developed a love for creating beautiful, functional websites that can be found easily in search engines. Her proven results and designer’s eye have contributed to the success of several of Hudson Digital Group’s top performing websites. As an SEO & web development manager, Haley uses her combined fields of expertise to guide SEO & web development projects to a polished and operative delivery.

Role: SEO & Web Development Manager | Hudson Digital Group

Rachel Malmstone is a marketing manager with experience in social media and project management. As she has grown from an intern to a manager, she has helped coordinate efforts from business development and operations to the project management of our clients. Rachel joins HDG as a former professional ballerina with the New Jersey Ballet and looks forward to striving towards continued creative excellence in the digital marketing space. In her spare time, Rachel enjoys going to arts performances and hiking.

Role: Associate Marketing Manager | Hudson Digital Group Inc.

Robert Adamo is a leading SEO Marketing Expert with more than 20 years of web design and online marketing experience. With more than 200 websites built over those years and dozens of them marketed, Robert has gained an in-depth knowledge of both design and marketing and how they work together to deliver the maximum result over time. Robert has worked with all major platforms when it comes to Web Design including WordPress, Magento, Amazon and Shopify as well as built Web Progrogressive Apps and custom programs for clients.

Role: Senior SEO Consultant | Hudson Digital Group Inc.

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